Heartland Regional, 9-15-2012

I had a great time at the Heartland Regional yesterday.

Everyone got a prize and mine was Where Do Baby Animals Come From? Written by Anna Milbourne and illustrated by Serena Riglietti.

I thought I would share the things from my notes that stand out to me:

– Team growth provides stability for difficult times when you can’t do as much or need a lot of flexibility. Like when you are taking care a family member who is dying so they don’t have to go into a nursing home.

– EDC (the US publisher of Usborne books and Kane Miller) is a Debt Free publicly traded company.

– I should have a plan for where I want to be in 5 yrs (10 yrs, 20 yrs) with Usborne and life!

This isn’t so much something I learned, but thought was funny. However, I did learn what an infographic is.

– I decided I should set up a Facebook page, but not let it take over my business “time” and I really need to schedule my work time so Usborne doesn’t take over. I should keep work time only as work time.

– If I do a door prize, have people fill it out during four different parts during the party. How do you get people to wait was always my question before. Now I know! Highlight each section in a different color.

– I don’t want to be pushy, so how do I recruit for people who could really use this opportunity? I know listening is the key and thinking “How can Usborne help this person meet their needs?” I already knew this. One thing that helped was what one lady said: “Don’t shove information down the person’s throat. If I think she can do this, tell her! Let her know you will help her and train her.” Sometimes, she wants to do it, but isn’t sure she can.

– Instead of offering a free book to anyone who brings an uninvited guest to a home show, offer to pay tax. If she doesn’t order, I’m not out anything! And I’ll offer to pay the guest’s shipping. If they both order one book, I come out ahead instead of behind if I had given a $10 book.

– I really liked the “7 Keys to Comprehension” session. I’m going to turn it into a separate post, so stay tuned!

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